Do you think you can say all the “nonsense” that comes to mind and without leaving a (bad) mark , just by being behind a screen? Read this, it is a real case, then reflect and think for yourself. I always liked the quiet ones, the shy ones, the introverts or the less fortunate. I…
Spanish Internet users are the. Europeans who receive the least unsolicited e-mails. According to data collected by the. European Commission published by the. Ministry of Science and Technology on its website. In fact. Only 8.5% say they are the target of spam. Compared to 29% of Italians or 28% of Britons. Our country also has…
Internet Datahouse, a subsidiary of Televet. A company dedicated to providing housing hosting services for the main groups in Spain. Has just joined forces with Canalmail. A company dedicated to permission e-mail marketing and whose. Technology is one of the most used in Spain by users. Therefore, communication groups and Internet. Thanks to this agreement, both companies…
By 2006, 60,000 million e-mails will be sent daily around the world. Which In 2006 the means practically doubling the current amount – 31,000 million shipments. The study by IDC , the consulting firm that reveals this data. Also states that just over half of. These shipments will be made from person to person. The…
Employees get an endless amount of stiff. Boring corporate emails in a day. This is your opportunity to brighten their day and create something fun they’ll look forward to.According to invesp. 47% of email recipients “ read email bas on subject line alone.” make sure yours is one they want to open! Keep it short….
Start with what’s most important to your employeesWe might break some hearts here. But your internal newsletter is not first and foremost about how awesome your leadership team is. Internal newsletters should focus on creating something valuable. Digestible. And engaging for your employees. This doesn’t mean you can’t include high-level company goals or updates; it’s…
Represent an important way to connect and build authentic relationships with consumers outside of the usual promotional communications.” says laura carrier. A season retail and technology consultant who has work within retail brands including saks fifth avenue and macy’s. As well as at digital marketing firm. Miamath.This means that businesses ne to start thinking about…
This nonprofit uses advanc tools and automation to create more emails—and more time.Case studyThis nonprofit uses advanc tools and automation to create more emails—and more time.Gen z’s brand loyalty hinges on transparency and consistency across the full brand journey — right up to the point where a product arrives on their doorstep. This means that…
Five ways gen z differs from millennials when it comes to marketing .Marketing to gen z Five ways gencan seem like a tough task. Even understanding gen z might seem like a tough task. Let alone understanding how to win them over. But. The time to start thinking about how to connect with them is…
Screenshot from ann handley’s newsletter.Handley lets her readers know exactly what her newsletter is about right from the start. Handley’s subject lines and graphics illustrate clearly that this newsletter is about writing. Source.She built relationships. Not just a listHandley said she initially implement a pop-up window to garner subscribers. Like many newsletters. However. She soon…
Keep font and color use minimal emails have limit real estate. So there’s not enough room for too many styles. You don’t ne more than two fonts (one for headers and one for body copy) or three colors (one main color and one or two accents).Use web (or web-safe) fonts: devices and email clients are…
Leaving proper spacing and margins between different design and content elements paradoxically brings everything together into a coherent whole. Without sufficient white space. Different segments and elements of your email will compete with each other. A tidy-looking email will always look more professional than one where every pixel has been “design.”Strike the right balance with…
